Google Ads Dictionary6/7/2024·3′Conversion RateWhat is the conversion rate and how to improve it All this and more in the following article
Google Ads Dictionary5/28/2024·2′Quality ScoreA Quality Score is a measure that Google assigns to ads, keywords, and landing pages within the Google Ads system.
Google Ads Dictionary5/26/2024·2′CPC (Cost Per Click)In short - the price an advertiser pays for each click of a user on their ad
Google Ads Dictionary5/26/2024·2′Cost per acquisition (CPA)Conversion cost represents the total cost we need to achieve conversion 1
Google Ads Dictionary5/23/2024·4′Click-Through Rate (CTR)In-depth explanation of the click-through rate - CTR