שי כהן מנכ"ל SFB
About Us

No more agency. Growth partner.

SFB Digital Marketing arose out of frustration. Frustration of brands that burn budgets without understanding where they stand. Frustration of marketing executives who receive reports but see no result.

Frustration of campaigns that work -- only on paper. It was here that we decided to break the concept of “another agency.” We don't sell services. We build growth mechanisms.

contacting
contacting
שותף גוגל פרטנר
Why Choose Us

We didn't come to deliver a campaign. We have come to deliver a result, over time.

Our Goals

We don't just advertise -- we engineer moves that bring results.

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Active Clients

Our customers know what they want -- and we know how to bring it.

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google 5 estrellas

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Who we really are

Behind every campaign there is a strategy. Behind every decision is data.

SFB is run by Shay Cohen -- an advertising man who comes from the field, not the headlines. A decade of experience running major campaigns in the country and abroad, Shi founded an agency small in size -- and large in execution.

We are a focused, professional team and have real control over every advertising move - from brands with high media budgets to growing companies that expect a profit line, not a pretty report.

If you're looking for a strategic advertising management partner who's not just “doing a good job” -- but building a winning move -- SFB is the agency built for that.

Our Solutions
Our Solutions
Our Numbers

Powering Growth Through Numbers

Online sales
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Online Sales

Markets
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Experience
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Years of experience

Media budgets
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Media Advertising Budgets

Our Team

The people who make up our execution engine

Experienced campaign managers, sharp analysts, and a single advertising-savvy designer — each of us is connected to your business goals, data, and bottom line.
We have no layers. No bureaucracy. Just people who know how to turn a budget into advertising that works.

Anat Salman

Campaigns Manager

Sapir Goldstein

Campaigns Manager

מור עייש

מפתח אתרים

Shay Cohen

Managing Director and Owner

Meet the Founder

Whoever leads the agency understands what brands need.

My name is Shai Cohen, founder and CEO of SFB Digital Marketing.

I have been living and breathing sponsored advertising for over 10 years, specializing in building data-driven performance strategies for brands, companies and startups in Israel and around the world.

I set up the SFB out of a clear goal:
Build a results-focused agency — one that understands budgets, knows how to interpret data, and manages advertising moves that generate accurate ROAS and don't click on the name of the report.

I personally lead the strategic directions of our key clients, a full partner in the planning and thinking behind every move, and do not leave any campaign until it brings a result.

If you're a brand looking for a true performance partner — not just an agency to manage your budget —
You will feel the difference from the first conversation.

To make an appointment
To make an appointment
שותף גוגל פרטנר
Platformas
Platformas
Testimonials

Customer, what does he say?

תג וי כחול
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Shay is a true professional. I've worked with quite a few campaign managers and this is the first time I know that everything is managed and handled at the highest level, almost without my involvement. The results are impressive at every scale, in the amount of conversions, conversion costs and especially in the increase in the amount of quality traffic to the site. Best campaign manager I know.

Udi

Owner at KATOM QUALITY PRODUCTS LTD

תג וי כחול
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A true pro! Always available, always monitoring the activity in the business, and in general a positive guy, glad that the promotion activities of the site and the business are in good hands and professional champion

Repairs

Owner at Superlocksmith

תג וי כחול
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If you are looking for a professional marketing professional, with broad professional knowledge, and you would really enjoy working with him, we recommend contacting Shea. Beyond the tremendous promotion that Shi has brought to our business, on every Google, Facebook and Instagram platform, Shi has also taken the trouble and knowledge and directed us in other areas related to our business and that have contributed to the promotion of our business no less.If I want to describe the communication in front of Shi in a few words, then before meeting with Shi I feel like I am meeting with my business owner.

Victor

Owner at VY

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Shi is a true professional, a master in everything related to Digtil marketing from seo, ppc on google and also facebook. Communication with Shay is open and his availability sometimes surprises me. A great pleasure to work with! If you want to do a favor for your business on the digital marketing side, take Shay!

Mother

Digital Manager at Sand Pal

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We started with a sponsored promotion Shai and very quickly transferred to Shea our organic promotion too.We found a thorough person at crazy levels, sharp, does not give up the details and knows how to work with goals unlike other promoters that unfortunately we have been burned out of.There are no magic solutions. There is thorough work with small successes on the way and one huge success after a period of time. Highly recommended.

Oz

Owner at GoGood

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Highly recommended, Shi is a champion in his field and helped me drastically change the results of the advertising campaigns, with a clear and detailed explanation so that I can continue to manage it on my own.

Sima

Digital Manager at Greenmix

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An excellent advertising company, Shay Owner and Anat take care to do constant work and research regarding extracting maximum results from budgets

Yarden Elhadad

Owner at Yclean

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I have been working with Shi for a while, always available and gives a professional and fast response.
Beyond managing the campaigns, explains to me what's behind the numbers and helps me see the business picture clearly.
Reliable service, personal and patient attitude and I feel like there is someone to trust.
Very pleased!

Ziv

Owner at Skirtly

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We are satisfied!
Doing the job properly, always available for any request/problem
Shay magic guy!

The Yarden

Digital Manager at Tom-House

Nuestros nombres

Powering Growth Through Numbers

Certificazione

Agency authority

Google Shopping AI
Yes, the advertising systems are also advanced with AI integrated into them, and our agency is always up to date with the latest innovations.
2023
Google Ads
Our partnership with Google allows us to run Google campaigns in an advanced way, using advanced advertising tools, direct support, and access to new features before anyone else. Our campaigns are focused on ROAS, and are based on in-depth analysis rather than guesswork.
2019
Meta
As Meta partners, we don't just run ads. We know how to leverage the algorithm to your advantage — with smart audiences, result-driven creatives, and precise daily optimization that brings leads or sales at the right price.
2021
Google Analytics
We don't move without data. GA4 is the basis of our work: from it any optimization is derived. We take care of full implementation, accurate data collection, and reports that show you exactly what worked -- and what didn't.
2021
Google Shopping
We run smart shopping campaigns for ecommerce stores that are looking to sell more, not just get clicks. With precise feed, automatic optimization, and results tied to profitability — that's our specialty.
2019
Google Display
Content-based display campaigns, placements, and remarketing — built right, don't waste a budget. We're building the Display to support the main campaign and strengthen the entire funnel.
2019
Google Sök
Google Search Network certification indicates full control of text ads, phrase matches, advanced search audiences, and proper account structure. With us, each click is measured according to the user's intention — not by volume. We build campaigns that reach exactly the people who are looking to buy -- right now.
2019
YouTubers
YouTube is not just a platform of content -- it's a funnel platform. Our YouTube advertising certification is based on converter creativity, tailored audiences, and TrueView and Skippable ad optimization. We know how to make video drive leads and sales, not just views.
2020