Website Builders — Here's How to Make Sure You're Choosing the Right One
29.11.2021

Every business owner in Israel and around the world should know, and most of them really know, that a website is a basic and necessary tool for any business. A quality website built by a professional web building company helps attract and retain customers. Indeed, the goal of website building companies is to build a quality website that will help generate a business image of credibility and seriousness.
But what is a web building company anyway? And how are you supposed to know that you are choosing the company that will give you the most professional service and the product that suits you best? I have listed all the answers to your questions here in the article.
What is a web building company anyway?
Web building companies employ a variety of departments to deliver the final product that your customers will see when they surf the web. For example, a design department will bring its knowledge in the field of UXUI to make sure that the surfers have a good use experience that will make them navigate the site comfortably and efficiently, return to the site after using it and of course most importantly for you that the surfers leave you details on the site. A content department will make sure that your site offers quality information that will retain existing customers and attract new customers. In addition, the content department will often have the copywriter who will make sure that the language of the site is spoken consistently and reflects the return of the business as well as what you are trying to convey to that user.
So in fact, a web development company helps you adapt your business to market needs, advertising, customer retention, cost reduction, and a variety of aspects of your business.
How do I choose the website building company that works best for me?
Like every area of our lives, in the field of website building we want to make sure that we get the best service and the best quality product. Because the majority of the public doesn't understand website building, so most business owners will find it difficult to differentiate between a quality website builder and a non-professional one, we've put together 3 tips to help you choose the website building company that's best for you:
Pay attention to how the quotation is structured
As part of the market survey you will do, you will surely ask for quotes to build a website for your business. Please note that the quotation you receive is properly detailed. Details should include details such as what services you receive within the price you pay, how the site works, what content will be on the site and how it will promote your business, whether the design is an original design built after a designer design or using an existing template, what platform the site will be built on, whether you will receive guidance on managing the site at the end of construction and what is the expected schedule for building the site.
Because it is a quote, of course, it must show the price breakdown of each service and, of course, what the final cost is. By comparing detailed proposals, you can see which concepts are repeated, even if you do not fully understand what they mean.
That way you can sift through the companies that throw out blown-up names thinking that because you don't understand website building you have been charmed by its name and aura and thus you will pay a lot for an inferior product.
Ask yourself how your product will stand out from your competitors
As we have already mentioned, today almost every business in Israel has a website. As a result, the competition for the attention of customers becomes more difficult. Because competition is getting tougher — you need your site to be more attractive than your competitors' sites.
The really good website builders also know this, so you need to see if the sketches they convey to you or the ideas they describe look or sound like another website or offer you something interesting and unique.
In other words, a quality website builder will identify your needs and analyze your market to build a website for your business that will leave an impression on your customers. A non-professional company, on the other hand, will try to get you into a kind of formula to reduce costs for it, or because it does not employ the professionals who can build a unique and high-quality website tailored just for you.
Ask yourself how your product will stand out from your competitors
Don't be alarmed by the title! SEO = Search Engine Optimization, or in Hebrew — Search Engine Optimization. The meaning of the term is based on the fact that most of your customers do not type in your specific URL, but search for the name of the company if they have heard of you or simply search for the product you sell.
A professional website builder employs people who know how to best tailor your website (i.e. optimizing) to the various search engines, especially Google's one (hence the first part of the acronym — Search Engine).
When you come to choose a website builder, remember that design and user experience alone will not suffice — if no one comes to your site. If you're getting a quote that doesn't relate to SEO, it's probably a company that's more concerned with how to take money from you and less about how to build you a website that will promote your business.
To summarize:
A professional web building company is very important for promoting your business. If you are looking for a professional web building company — SFB Digital Marketing works in cooperation with KAN2K, which is a professional web building company that provides web building services to businesses and companies in Israel and around the world, among its satisfied clients you will find Navona Aviation, Neposi Real Estate Company, vetch.tv, basketballcoaching, sandpal and many others. For a call and quote, please leave details in the form below.