Very pleasant I am Shi, with over 6 years of experience in digital marketing and an advertising specialist at Google and Facebook with a diverse resume of advertising niches of over 50 million shekels to date and managing monetization campaigns.
Live and breathe advertising on Google every day all day, with extensive experience in a variety of campaigns in different niches and markets around the world and of course in beautiful Israel.
Experience in all types of campaigns — Search, Google Shopping, YouTube, Media, Gmail ads, Maps and more.
Qualified by Google for advertising, but I'm not here to qualify you for tests and get certified — I'm here to guide you step by step with one-on-one personal accompaniment on how to set up a Google campaign (search network, media, Youtube and more) and stay profitable over time.
At the same time, I teach the whole basics of analytics so that you not only know how to look at numbers/phrases but also understand how to analyze data and draw conclusions for your campaigns and act accordingly.
Each client receives my personal and close accompaniment throughout. In the last few years and still I live and breathe digital marketing and helping businesses come to the fore, you get to get up-to-date information and innovations from one who lives it day in day to day.
The main thing that matters to us in the end is the return on investment — how much did you make for every penny spent?
The course is delivered by -- Shay Cohen owns SFB Living Breathes and runs diverse profitable campaigns on Google and Facebook.
So for those who are not yet familiar with the field, I have written about it in more detail about the types Advertising on Google”
To impart to you the professional knowledge that I have acquired so that you have the ability to set up Google monetization campaigns based on results as well as advanced campaigns such as remarketing and more.
THE COURSE IS DELIVERED VIA ZOOM.THE COURSE IS DELIVERED BY — SHAY COHEN THE OWNER OF SFB WHO RUNS PROFITABLE CAMPAIGNS OF ALL KINDS ON GOOGLE FOR HUNDREDS OF THOUSANDS OF SHEKELS PER MONTH.EACH LESSON IS RECORDED SO THAT YOU HAVE THE ABILITY TO REPEAT AGAIN AT ANY STAGE.
The knowledge you acquire is highly professional knowledge and not at the base level.
You will know how to independently manage and set up campaigns on Google.
You will be familiar with the different types of Google advertising such as: the media network, Discovery Campaign, YouTube and more..
You will understand how to produce a profitably funded campaign for Icomers stores.
A thorough passage and recognition of the entire Google advertising system, an understanding of the correct hierarchy when setting up a campaign and going over all the different settings.
We will understand and carry out a thorough keyword research together to get us the right surfers to our site, we will also learn about the different types of Google phrases.
A campaign cannot get under way without proper measurement in accordance with our objectives. We will understand how to set goals and how they can be measured whether it is a phone call, a handout or a sale.
We will learn how to generate search ads and the media network that will stand out above the competition, in addition, we will learn how to generate dynamic ads for the search network.
This Google campaign is not lived and forgotten!
Every campaign requires regular maintenance to optimize its quality and of course your investment will not be wasted on unnecessary keywords!
We will get to know the ad extensions that Google has to offer us and how to make proper use of them to stand out above others and occupy “real estate space” in the search engine.
We will learn and create different types of campaigns according to your needs - Google Shopping, the Media Network, the Search Network, Discovery, YouTube and more.
We'll learn how to establish different audiences whether it's based on your analytics data from website traffic or a whole new audience.
The majority are unfortunately unfamiliar but it is the most correct tool in which to read our campaign reports in a visual and not cumbersome way. Here we will understand how to generate reports in this tool.
In the event that you have a sales website with products in the store, we will learn how to link Google Mercent to Google Ads and how to set up a profitable campaign on Google Poing.
We will learn how to get back to the surfers who have already interacted with your site whether it is the one who abandoned a product page or cart or any other page, and remind the surfer that we are still here.
You will understand how to approach each campaign according to its objectives and how to pick up a lineup that will fit exactly the niche you are promoting to achieve your goals.
.jpg)