introductory
We started this activity in November 2022 and continue with full force even now.
An excellent and serviceable accounting firm with a unique system that helps companies and licensed practitioners.
Design phase
The initial step we have carried out is characterization of the business and service offered and most importantly targeting the target audience.
- The highest importance is to provide leads for companies and authorized dealers only
- We picked a variety of audiences according to the beginning of the activity to see which of the audiences responds best and which ones close the deals
- Audience improvement continues to this day on the basis of performance
- We have created a customer funnel in advertising, it is important to understand that in this type of leads it usually takes a business owner over 3-4 times to convince him to put the lead and by that time he is already well cooked and knows who he is addressing and what he is going to get
The results
- Already in the first month, the leads from the first days began to flow
- After conducting daily and weekly quality controls on the leads, we began to channel the marketing budget to the highest quality leads and with the highest closing potential
- After 4-5 months already in this time there has been a flux of leads for the company, we started by improving the conversion cost significantly and staying on the same marketing budget exactly
- In addition to improving the conversion cost, we also increased the amount of conversions - and all in the same monthly marketing budget
It is important to understand that with respect to the sponsored advertising that the results there are instant, there are lots of types of businesses that expect phenomenal results from day one - it doesn't work that way.
Yes the leads start coming very quickly.
But to produce consistency, growth for the business and marketability it takes time.
And that is exactly the motto of our company - generate consistent growth for companies.
