The customer is a leading brand in the field of thermal bottles and cups, specializing in quality products that maintain the temperature of the drink for a long time. The brand offers a range of smart and environmentally friendly drinking solutions, with a focus on innovation, design, and durable materials such as high-quality stainless steel.
Despite the high quality of the products, the brand faced fierce competition in the market and found it difficult to reach high positions in organic search results. The site failed to tap into its full organic potential, which affected exposure, traffic and sales.
The results were not long in coming. Within a few months, we were able to bring the site to exceptionally high rankings for key search terms in the field.
For example, keywords that were off the front page reached the top spot on Google, which resulted in a significant increase in organic traffic.
Terms like “thermal water bottle,” “cold-keeping bottle,” and “quality stainless steel bottle” have received a dramatic increase, with improvements of dozens and even hundreds of locations in the organic locations.
Success was the result of a precise combination of quality content, technical optimization, and smart link building. We focused on creating original, in-depth content that directly met the needs of potential customers. In addition, we made sure to embed proper URL structure, targeted meta tags, and improved loading speed. All of this, alongside ongoing work on building site authority through quality external links, has made the site a leading source of information in the field.
This move led not only to an increase in ratings but also to a significant increase in organic traffic and sales volume, strengthening the brand's positioning as one of the market leaders.